Behind the rise of viral earworms on TikTok, whose musical DNA and culture of repetition often leads to the same songs being reused again and again in videos (Asha Saluja/Slate)


Asha Saluja / Slate:

Behind the rise of viral earworms on TikTok, whose musical DNA and culture of repetition often leads to the same songs being reused again and again in videos  —  Gen Z’s favourite video app is a blessing in a pandemic.  But why does a lot of it sound the same?  —  I downloaded TikTok in April, a month into COVID isolation.

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